Andrea’s Story

Andrea WilliamsWriter, editor, coach, consultant, project manager, speaker, and your “success strategist.” Over time, my experience and skills have morphed into a combination of business development & marketing activities I explore with my small business clients.

Don’t know why it is, but every picture taken of me has my hair on fire. Observations from friends and colleagues: “operating out of her highest chahkra” or “thinks a lot.” I’ll take both as compliments, thank you.

My passion is helping people identify their strengths and engage their passion, so they can create success on their own terms. Working with service professionals (coaches, consultants, and trainers of all stripes) who seek simple and elegant systems & stress-free marketing can be a joy, once we achieve clarity about specific goals and outcomes. My coaching training informs how I collect information, and my project management background directs our collective efforts to reach the end product painlessly while having as much fun as possible. The real joy is finding the best expression of your vision. Your success is my success.

People always comment on my quick wit. It’s really just curiosity, testing ideas. I love the alchemy of writing; full on self-expression through speech and the written word. I’ve come to learn it ain’t so easy for others. Mmm, a specialty. Okay, so give me a call.

Certified MasterMind Executive Coach (logo)

Here is the indirect, third-person version:

Andrea Williams, Book Yourself Solid® Certified Coach and Certified Executive MasterMind Coach, is a lifelong writer and editor. She has a broad work history—serving as both creative talent and project manager—in a broad spectrum of non and for profit businesses including publishing, higher education, academic medicine, social services, and the computer industry. She is an expert in planning, developing, and producing publications and all kinds of information products.

As a copywriter and certified coach & consultant, she combines her passions to help tease out and give voice to her clients’ vision for their businesses.

For the past several years, Andrea has worked in partnership with her artist/web designer husband Roger Goode to help small business owners and solopreneurs develop a successful online presence with appropriate and simplified marketing strategies using custom WordPress websites, social networking, information product development, and email marketing including autoresponders and broadcasts. You can learn more about how they work at Fresh Start Creative.